YouTubes new narrative takes after a performer making workmanship with the hints of Iceland The Verge

“YouTube is eager to highlight the indie creators making waves on its platform, and to begin testing its ability to create new stars. A few months back they worked with Norwegian pop star Aurora, using a swarm of drones to wrap her in a fabric cocoon. Today it premiered a short documentary about the creation of a new album from Lu00e5psley.”

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